LIS Intelligence
SEO & AEO dashboard
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SEO rankings

Google (google.co.in) · Delhi · desktop · en · top 50 · API-measured

Last crawled: 26 Oct 2026, 10:29 IST
As of:Latest
Showing 49 of 49 keywords· vs 7d · latest

LIS ranks in Google's top 50 for 23 of 49 keywords — 20 on page 1, 13 in the top 3. Since 7 days ago: 5 improved, 4 dropped.

Search visibility
23.3%
+1.6 betterest. click share vs #1 everywhere
Page 1 (1–10)
20
+1 better41% of crawled
Top 3
13
+2 better27% of crawled
In top 50
23
+2 betterof 49 crawled
Average rank
#6.1
+1.4 worseover 23 ranking keywords
Improved / dropped
5 / 4
of 49 comparable · 2 new
Not ranking
26
−2 betterbeyond #50
Read check
96%
results verified

Arrows compare the 49 keywords measured both now and at the comparison point (7 days ago; readings from 22 Oct).

What changed and where to act

Biggest risers

vs comparison

Biggest drops

vs comparison

Top performers

best positions now

Striking distance

#11–20: one push from page 1

Ranking with the wrong page

LIS ranks, but not the target URL

New & lost

entered / left the top 50

Search visibility vs competitors

est. click share on these keywords · click a site to see its keywords

Untracked sites often in the top 10: justdial.com (9) · dir.indiamart.com (8) · en.wikipedia.org (6) · denave.com (5) · naukri.com (5) · instagram.com (4) · promotersind.com (4) · revenuebase.ai (4) · salesforce.com (4) · fieldpie.com (3)

Page 1 & Top 3 over time

last 30 days · latest reading per day
Page 1Top 3

Positions by cluster

click a cluster to see its keywords
Top 3Page 1Page 2Page 3Page 4–5Not ranking

All keywords

49 shown · click a row for its rank over time and competitors
Trend
K25KYC Collection and verification on retailRetail audit & store intelligence#1#1→ =Top 3/blog/kyc-collection-and-verification-on-retail✓✓ Verified026 Oct 10:24
K26DIRECT INCENTIVE PAYOUTPayouts & DBT#1#1→ =Top 3/blog/direct-incentive-payout✓✓ Verified126 Oct 10:24
K27retailer direct payoutPayouts & DBT#1#1→ =Top 3/blog/understanding-retailer-direct-payouts-a-comprehensive-guide✓✓ Verified226 Oct 10:24
K29Retail Payout Management ProgramPayouts & DBT#1#1→ =Top 3/blog/retail-payment-management-program✓✓ Verified126 Oct 10:24
K30Visibility payoutPayouts & DBT#1#1→ =Top 3/blog/the-evolution-of-visibility-payouts-in-the-retail-industry✓✓ Verified026 Oct 10:24

Performance over time · Visibility payout

LoveInStore
Latest
#1
Best
#1
Worst
#1
Change over 4 crawls
=

Latest reading

Rank
#1
Ranking page
/blog/the-evolution-of-visibility-payouts-in-the-retail-industry
Target page
/blog/the-evolution-of-visibility-payouts-in-the-retail-industry
Last crawled
26 Oct 2026, 10:24 IST
Compared with
#1 on 22 Oct 2026, 09:25 IST
Read check
✓ Verified all pages checked
Measured via
serphouse
AI Overview
Shown · LIS not cited

Tracked competitors on this keyword

  • LoveInStore#1
  • PPMSnot in top 50
  • Channelplaynot in top 50
  • CPM Indianot in top 50
  • Implementersnot in top 50
  • Idonneousnot in top 50
  • Retail Scannot in top 50
  • Sapere Krognosnot in top 50
K32direct payment in fmcgPayouts & DBT#1#1→ =Top 3/blog/direct-payments-in-fmcg-changing-channel-partner-management✓✓ Verified026 Oct 10:25
K34DSR PayoutPayouts & DBT#1#1→ =Top 3/payments-and-engagements✓✓ Verified026 Oct 10:25
K06brand promotersPromoters & BTL#2NR↑ NewTop 3/blog/leveraging-brand-promoters-for-product-launch-successother page✓ Verified026 Oct 10:21
K07In Store PromoterPromoters & BTL#2#4↑ 2Top 3/blog/in-store-promoters-activitiesother page✓ Verified226 Oct 10:21
K20In-store promoter agencyPromoters & BTL#2#2→ =Top 3/blog/leading-promoter-agency-in-india-for-fmcg-brands-increase-retail-salesother page✓ Verified226 Oct 10:23
K03In store merchandising servicesMerchandising & POSM#3#3→ =Top 3/blog/in-store-merchandising-services-benefits-for-fmcg-and-lifestyle-brands✓✓ Verified126 Oct 10:21
K21Retail promoter agencyPromoters & BTL#3#3→ =Top 3/blog/leading-promoter-agency-in-india-for-fmcg-brands-increase-retail-salesother page✓ Verified226 Oct 10:23
K28Retail incentive payoutPayouts & DBT#3#3→ =Top 3/blog/retail-incentive-payouts-streamlining-success-with-accountmein✓✓ Verified026 Oct 10:24
K04field marketing agencyPromoters & BTL#4#4→ =Page 1/blog/best-field-marketing-agency-in-india-to-boost-retail-sales-brand-growth✓✓ Verified026 Oct 10:21
K09merchandising servicesMerchandising & POSM#4#6↑ 2Page 1/blog/merchandising-service-definition-and-importanceother page✓ Verified026 Oct 10:21
K31channel payoutPayouts & DBT#4#4→ =Page 1/blog/best-practices-for-managing-channel-payouts-in-a-multi-partner-ecosystemother page✓ Verified026 Oct 10:25
K49retail store verificationRetail audit & store intelligence#5#6↑ 1Page 1/blog/kyc-collection-and-verification-on-retailother page✓ Verified026 Oct 10:29
K01Best Omnichannel Services PlayerBroad positioning#6#4↓ 2Page 1/blog/what-makes-the-best-omnichannel-services-player-in-indian-retail✓✓ Verified026 Oct 10:21
K08ecommerce product listingEcommerce#6#5↓ 1Page 1/blog/ecommerce-product-listing-optimizationother page✓ Verified026 Oct 10:21
K02Retail Audit Image RecognitionRetail audit & store intelligence#8#7↓ 1Page 1/blog/how-retail-audit-image-recognition-technology-is-transforming-store-compliance✓✓ Verified026 Oct 10:21
K16ecommerce scraperEcommerce#17#16↓ 1Page 2/blog/ecommerce-web-scraper-solutions✓✓ Verified026 Oct 10:21
K05BTL activitiesPromoters & BTL#24#24→ =Page 3/blog/unleashing-the-power-of-btl-activities-in-retail-strategies-for-success-in-gurgaonother page✓ Verified026 Oct 10:21
K33direct benefit transfer in Retail FMCGPayouts & DBT#41NR↑ NewPage 4–5/blog/direct-payments-in-fmcg-changing-channel-partner-managementother page✓ Verified026 Oct 10:25
K10beauty advisorsPromoters & BTLNRNR→ =Not ranking——✓ Verified026 Oct 10:21
K11btl agencyPromoters & BTLNRNR→ =Not ranking——✓ Verified026 Oct 10:21
K12managed servicesBroad positioningNRNR→ =Not ranking——✓ Verified026 Oct 10:21
K13Retail MarketingBroad positioningNRNR→ =Not ranking——✓ Verified026 Oct 10:21
K14product samplingPromoters & BTLNRNR→ =Not ranking——✓ Verified026 Oct 10:21
K15ecommerce listing servicesEcommerceNRNR→ =Not ranking——✓ Verified026 Oct 10:21
K17ecommerce web scraperEcommerceNRNR→ =Not ranking——✓ Verified026 Oct 10:22
K18Promoter AgencyPromoters & BTLNRNR→ =Not ranking——✓ Verified126 Oct 10:22
K19Alcobev PromoterPromoters & BTLNRNR→ =Not ranking——✓ Verified026 Oct 10:22
K22Brand promoter agency IndiaPromoters & BTLNR?NR→ =Not ranking——? Unverified026 Oct 10:23
K23retail auditRetail audit & store intelligenceNRNR→ =Not ranking——✓ Verified026 Oct 10:23
K24retail audit agencyRetail audit & store intelligenceNRNR→ =Not ranking——✓ Verified126 Oct 10:24
K35loyalty programLoyalty & channel engagementNRNR→ =Not ranking——✓ Verified026 Oct 10:25
K36payment processing in salesforceGeneric paymentsNRNR→ =Not ranking——✓ Verified026 Oct 10:25
K37payment reconciliation processGeneric paymentsNRNR→ =Not ranking——✓ Verified026 Oct 10:25
K38b2b payment processGeneric paymentsNRNR→ =Not ranking——✓ Verified026 Oct 10:25
K39Direct PaymentGeneric paymentsNRNR→ =Not ranking——✓ Verified026 Oct 10:25
K40Channel Loyalty programLoyalty & channel engagementNRNR→ =Not ranking——✓ Verified126 Oct 10:26
K41Digi LoyaltyLoyalty & channel engagementNRNR→ =Not ranking——✓ Verified026 Oct 10:26
K42B2B Retail LoyaltyLoyalty & channel engagementNRNR→ =Not ranking——✓ Verified126 Oct 10:26
K43Channel EngagementLoyalty & channel engagementNRNR→ =Not ranking——✓ Verified026 Oct 10:26
K44POSM management servicesMerchandising & POSMNRNR→ =Not ranking——✓ Verified126 Oct 10:26
K45POSM agency in IndiaMerchandising & POSMNR?NR→ =Not ranking——? Unverified026 Oct 10:27
K46POSM management companyMerchandising & POSMNRNR→ =Not ranking——✓ Verified126 Oct 10:28
K47Retail Store IntelligenceRetail audit & store intelligenceNRNR→ =Not ranking——✓ Verified026 Oct 10:28
K48retail store dataRetail audit & store intelligenceNRNR→ =Not ranking——✓ Verified026 Oct 10:28
How we measure
Where we search
Google India (google.co.in), as a searcher in Delhi, on desktop, in English, logged out. Every crawl stores these settings, and only crawls measured the same way are compared.
How we search
Through commercial SERP APIs (SERPHouse, Apify, Bright Data) — never by scraping Google ourselves. Each read is sent to the fastest API that has been returning clean pages, and a retry always goes to a different API.
Rank
LIS's best position among Google's organic results (ads and boxes are not counted), from the website or LIS's own LinkedIn/Facebook pages. Up to #50; beyond that the keyword is “not ranking”.
Read check
Since September 2026 Google often answers automated searches with a normal-looking page of the wrong sites. Every page we read is checked: Verified = on-topic with industry sites present, or confirmed by a second API; Unverified = on-topic but unconfirmed; Poisoned = off-topic on every read. A “?” marks a rank whose read could not be verified; headline lists leave poisoned readings out.
How deep we search
The top 50 (5 Google pages). A keyword that a clean full check found absent from the top 50 is searched to the top 30 on other days, and to the full top 50 every Monday (and on meeting-day runs): proving absence costs about ten reads, against one when LIS is on page 1. A climb into the top 30 shows the next day; a climb into #31–50 can take up to a week. Such a keyword shows “not in the top 30”, and competitors below #30 on it are shown as at its last full check.
“Not ranking” check
When LIS is not found, pages 1–2 are re-read on a second API if the page came from an API that may serve stored copies (SERPHouse), because a stale page hides LIS most easily. When LIS ranked at any crawl in the past week and isn't found now, it is searched to the full top 50 and every page up to just past its old position is re-read on a second API before it is recorded as not ranking.
Change
Positions gained (+) or lost (−) since the comparison point (previous crawl, 7 or 30 days ago). Entering the top 50 is “New”, leaving it is “Lost”. A change against a poisoned reading shows “?” rather than a fake move.
KPI arrows
Compare like for like: only keywords measured both now and at the comparison point.
As of a past day
The board as it stood at the end of that day (IST): each keyword's latest reading up to then, compared with the chosen window before it. A date with no crawl shows the last crawl day before it, and says so. The trend chart covers the 30 days up to that day.
Bands
Top 3 (#1–3) · Page 1 (#4–10) · Page 2 (#11–20) · Page 3 (#21–30) · Page 4–5 (#31–50) · Not ranking (beyond #50).
Average rank
Over ranking keywords only; the card says how many it covers.
Search visibility
An estimate: each rank is weighted by the typical share of clicks at that position (about 28% at #1, 2.5% at #10, 1% on page 2), averaged over keywords, as a % of holding #1 everywhere. It shows that moving #8 → #2 matters far more than #48 → #42. It is not measured traffic.
Striking distance
Keywords at #11–20: one push from page 1.
Ranking with the wrong page
LIS ranks, but with a different page than the keyword's target URL.
Competitors
Tracked competitor domains found in the same top 50. Untracked sites that keep appearing in the top 10 are listed for review.

Snapshot built 26 Oct 2026, 18:29 IST. Ranks are measured through SERP APIs (no direct scraping) and each Google page is checked for degraded (“poisoned”) results; “?” marks a rank whose read could not be verified.